Some time last year, a vendor called my company’s main number and asked to be transferred to the Director of Technology. The call was transferred to me, I answered it with my name and “how can I help you?”, as I always do.

The man on the other end of the line quickly said “Oh, yes, I’m sorry, I asked to be transferred to the director of technology.”

I quickly apologized “Oh, I’m so sorry! I’m the director of shoes. Let me transfer you right away.”

I think I left him on hold for 20 minutes before he finally hung up.

(I have since been promoted to VP of Shoes.)

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I’m a tech geek/dev/infosec-nerd/scuba diver/blacksmith/sword-fighter/crime fighter/ENTP/warcrafter/activist. I'm the CTO at Mass Mosaic and the CEO of Grokability, Inc. in San Diego, CA. Tweet at me @snipeyhead or read more...